Welcoming over 12,000 shoppers twice a year, All Things Detroit events are a curated shopping experience that features over 200 small business vendors. Each year the event is held the Sunday before Easter and in November at Eastern Market in sheds 3, 4 & 5.

Apply to become a seller for the Nov. 3, 2024 event.

TechTown Detroit’s Retail Boot Camp: E-commerce & Home-based Edition is a new, intensive, eight-week program specifically designed for home-based, pop-up and e-commerce businesses based in Wayne County, or owned by residents of Wayne County. The program curriculum is designed to strengthen business owners’ skill sets and grow their businesses as they look to thrive in today’s retail environment.

What is Covered
During sessions, action steps will be assigned. Discussions include but are not limited to the following topics:

- Sales channels and platforms
- Financial statements and accessing capital
- Packaging and pricing
- Identifying your target customer persona
- Inventory management
- Online presence and e-commerce
- Branding and marketing
- Developing and practicing your pitch

Business Support Includes:
- Eight weeks of in-person sessions facilitated by business development and retail experts
- Participants have the opportunity to pitch for up to $3,000
- All graduates receive post-graduation coaching from the TechTown team for three months